Digital Products: Where Everyone's an Expert at Calling Others a Scam
Oh, you think digital product creators are just selling "how to sell courses about selling courses"?
Laughs in backend systems integration
Let's Talk About What You Think This Is:
You: "It's just people selling dreams!" Reality: Stares in ConvertKit configurations, Zapier automations, and WordPress debugging
You: "They're just teaching what they learned from someone else!" Also You: Went to college to learn from professors who learned from other professors
The Uncomfortable Truth About Digital Products:
Want to know why people sell courses about:
Marketing?
Sales?
Tech systems?
Backend automation?
BECAUSE YOU ACTUALLY NEED TO KNOW THIS STUFF TO SUCCEED!
Shocking, I know 🤯
Here's What Actually Happens When You Start a Digital Business:
Day 1: "I'll just put my knowledge online!" Day 2: Stares at 47 browser tabs about:
Payment processors
Email marketing platforms
Landing page builders
Automation tools
CRM systems
Analytics tracking
Legal requirements
Tax implications
Day 3: "Oh shit, I need to learn some things."
The Real Tea About Digital Business Education:
Is it a scam that people charge to teach this stuff? Let's see:
Tech schools charge to teach tech
Business schools charge to teach business
Trade schools charge to teach trades
But someone charging to teach digital business skills is somehow controversial?
Make it make sense. 🤔
"But They're Just Selling Information!"
Unlike:
Universities
Books
Conferences
Workshops
Consulting
Mentoring
Training programs
Every other form of education ever
But go off, I guess.
The ACTUAL Problems in Digital Education:
Let's address the real issues:
The "6-figures in 6 minutes" promises
The "just copy my template" nonsense
The "passive income while you sleep" fantasy
The "no skills needed" lies
These aren't digital product problems. These are MARKETING problems.
A Reality Check for the Critics:
You think it's just about:
Making pretty PDFs
Recording some videos
Writing some emails
Posting on social media
Meanwhile, actual digital product creators are:
Learning complex tech stacks
Mastering multiple platforms
Managing customer service
Handling legal compliance
Creating secure systems
Building reliable automation
Constantly updating their skills
But sure, tell me more about how it's "easy money." 🙄
Plot Twist: People Need This Education
Because:
Tech evolves constantly
Systems get more complex
Regulations change
Platforms update
Security matters
Automation breaks
And contrary to popular belief, this stuff doesn't download directly into your brain through osmosis.
The Truth Nobody Wants to Hear:
Building a digital product business requires:
Technical skills
Marketing knowledge
Sales understanding
Systems thinking
Legal awareness
Business acumen
And yes, people can charge to teach these skills. Just like every other educational institution on the planet
Before You Scream "SCAM":
Ask yourself:
Could you build a secure checkout system?
Do you understand email deliverability?
Can you create automated workflows?
Do you know digital privacy laws?
Have you managed customer databases?
No?
THEN MAYBE PEOPLE TEACHING THIS STUFF HAVE VALUE.
The Bottom Line:
Are there sketchy players in the digital education space? Absolutely.
But calling all digital product education a scam is like calling all colleges a scam because some diploma mills exist.
Maybe, just maybe:
Learning is valuable
Skills take time to develop
Education can be worth paying for
Complex systems require training
And perhaps: Your dismissive attitude says more about your ignorance than the industry's legitimacy.
P.S. To the digital course creators: Stop promising "passive income" and "overnight success." You're making us all look bad. Thanks, Management. 😉
P.P.S. Processed this 3am epiphany with my AI thinking partner because real breakthroughs don't wait for business hours, and my human friends have this thing called 'sleep.' Want 24/7 processing power? That's exactly why I created the Permission to Process Guide.